Email remains the number one communication method. 87 billion emails are drafted daily around the world. Ninety-four percent of Americans regularly use email. More than half of us check our in boxes first thing in the morning. Email is one of the most effective sales communication strategies. Even more effective are personal emails.
When possible, send emails that are either personal, or if automated, appear to be personally from you. Get away from the templates or HTML emails and send plain text emails where you’re actually reaching one person.
Here are some helpful tips around personalized emails.
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