Thursday, September 24, 2015

Yogi Berra: A Lesson in Marketing

By now you know of the passing of one of the all time greats, Yogi Berra. He played ball in a time where the sport WAS the national pastime and the baseball world revolved around the Yankees. Yogi was 90 year old. The Yankees legend and Hall of Famer may be better known for the way he creatively butchered the English language, with what became known as Yogi-isms. Here are some of my favorites....

“It’s deja vu all over again.”

“The future ain’t what it used to be.”

“Nobody goes there anymore. It’s too crowded.”

“It ain’t the heat, it’s the humility.”

“When you come to a fork in the road, take it.”


I've said everyone at one point in my life, sometimes never knowing I was quoting the great Yogi Berra.


It was only today that I realized that there are a few marketing lessons to be learned from Yogi as he quoted his way through life.   Allow me to get you thinking on just a few of them....

Read the lessons and entire blog post here courtesy of Bobby Daniels Baltzer, Market Research Coordinator for Radio Chattanooga.

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