Wednesday, October 28, 2015

Mother may I?

Way Beyond Blogging:US Mothers' Likes and Dislikes
on Social Media

The digital landscape has changed drastically from the height of the mother blogging era. Mothers are now making strong waves on Pinterest, YouTube, Instagram, Twitter, and of course, Facebook. Maria Bailey, CEO of BSM Media and author of “Millennial Moms: 202 Facts Marketers Need to Know to Build Brands and Drive Sales,” spoke with eMarketer’s Alison McCarthy about the shifting behaviors of digital mothers and what that means for marketers.

Read the interview and other articles like this at emarketer.com.