Tuesday, April 14, 2015

Millennials Embrace Food/Beer/Wine Festivals

Food, wine and beer festivals satisfy millennials’ highly experiential nature, according to a study from Eventbrite. The study, “Millennials and the New Era of Food, Wine & Beer Festivals,” offers insights for food purveyors, wineries and breweries seeking to capitalize on a fundamental industry shift toward events that are catering specifically to the interests of the largest generation.  Read more here courtesy of Marketing Daily.