Wednesday, February 3, 2016

How Younger and Older Millennial Shoppers Differ

Digital shopping is standard procedure across the millennial age bracket. But there are some differences in how the younger and older consumers go about things, online and offline, as explored in a new eMarketer report “US Millennials at Key Life Stages: How Younger and Older Segments Differ and Converge.”  Read the complete article here courtesy of EMarketer.  


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