Tuesday, April 26, 2016

Apple Reveals How Long it Expects Your iPhone to Actually Last

It’s a good thing the upgrade cycle for the typical iPhone customer is every two years. The company releases a “new version” every year, but with many consumers still opting for those two-year contracts to get the subsidized price of the phone, you’re either on the number upgrade cycle (5 to 6 to 7, etc.) or the s upgrade cycle (4s, 5s, 6s, etc.), every other year.

And we say that’s a good thing, because in a new series of posts on its website this week, Apple revealed just how long it expects users’ iPhones, Macs, iPads, and even Apple Watches to actually last. And their edumacated guess might leave some consumers a little flabbergasted.


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