Retailers are clamoring for the attention of a group of consumers that's growing in both number and power: millennial moms.
Chick-fil-A recently launched a service called "Mom's Valet" for parents with young children.
The service lets parents order at the drive-thru with their children in the car with them, and then go inside where a Chick-fil-A employee will have a table ready — with however many high chairs they need — and serve them.
Starbucks is also trying to cater to young parents...
Read the entire article here courtesy of Business Insider.
Tuesday, April 5, 2016
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