Monday, June 20, 2016

LIVE, SHOP, BUY: SHOPPING FOR HEALTH & WELLNESS



Foods and beverages have long been at the epicenter of health and wellness lifestyles. In fact, consumers usually enter the world of wellness by making changes to their physical health and wellness. This means what they put in their bodies, what consumers eat and drink. They typically begin by adding more nutritious and healthy foods and beverages and then follow with eliminating foods and beverages that are nutritionally lacking or contain unwanted ingredients. Nothing else will affect wellness lifestyles quite like the essential and frequent nature of food and beverage consumption.

The realities of consumers’ aspirations and demands to eat and drink healthier products and experience higher-quality wellness lifestyles have been the dominant factor driving the innovation of products and brands and the retail shopping experience. What trends are gaining momentum to shape the future of shopping for health and wellness products and services?...

See the trends...read the article courtesy of the Hartman Group: